Wednesday, June 20, 2012

10 Shocking Facts About Distracted Driving

Distracted Driving is a HUGE problem.  With the emergence of smartphones, it’s become even more difficult to direct 100% of your attention toward your primary task: driving.  In an effort to show you how important it is to focus on driving, we’re providing some key facts and statistics to show you just how distracted the average driver is.  Those type of distractions include:

  • ·       Texting
  • ·       Smartphone usage
  • ·       Eating and drinking
  • ·       Talking to passengers
  • ·       Grooming
  • ·       Reading maps and Navigation devices
  • ·       Adjusting a radio

Important statistics (Courtesy of

  • · In 2010, 3092 people were killed in crashes involving a distracted driver and an estimated additional 416,000 were injured in motor vehicle crashes involving a distracted driver.
  • · 18% of injury crashes in 2010 were reported as distraction-affected crashes.
  • · In the month of June 2011, more than 196 billion text messages were sent or received in the US, up nearly 50% from June 2009. (CTIA)
  • ·11% of all drivers under the age of 20 involved in fatal crashes were reported as distracted at the time of the crash. This age group has the largest proportion of drivers who were distracted.
  • · 40% of all American teens say they have been in a car when the driver used a cell phone in a way that put people in danger. (Pew)
  • ·Drivers who use hand-held devices are 4 times more likely to get into crashes serious enough to injure themselves.(Monash University)
  • · Text messaging creates a crash risk 23 times worse than driving while not distracted. (VTTI)
  • ·Sending or receiving a text takes a driver's eyes from the road for an average of 4.6 seconds, the equivalent-at 55 mph-of driving the length of an entire football field, blind. (VTTI)
  • ·  Headset cell phone use is not substantially safer than hand-held use. (VTTI)
  • · Driving while using a cell phone reduces the amount of brain activity associated with driving by 37%. (Carnegie Mellon)

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